Kevin Richardson is Set to Speak at the Gamificaiton Summit
Cogswell Alumnus, Kevin Richardson (2003), is heading to NY City to speak at the Gamification Summit. The Summit takes place on September 16 and 17, 2011 at the Museum of Jewish Heritage. Kevin, the winner of the Volkswagen Fun Theory Contest for his Speed Camera Lottery idea in 2010, will share brilliant insights about changing negatives into positives for your audience.
Gamification Summit NYC is the must-attend event that shows you how to use the power of games to create breakthrough engagement with your customers and employees. Companies like Gilt Groupe, Google, Microsoft, NBC/Universal, MTV, Recyclebank and Aetna have leveraged gamification to transform their businesses. In a growing trend game designers turn their talents from creating fun games to creating fun web sites and other cool experiences for major brands.
As momentum around gamification grows month-by-month, company-by-company, demand for talented designers shows no signs of abating. Gartner Group has forecast that by 2015, 70% of the Global 2000 largest companies will be using gamification and M2 Research predicts they'll spend over $1Bn annually in the US on the products, services and technologies to make that happen. Read the Article.
Kevin Richardson is a Senior Producer at MTV Networks' Nickelodeon Kids & Family Games Group. Prior to MTVN, Kevin was the Executive Producer over the ClueFinders series and numerous Reader Rabbit games while at The Learning Company/Mattel Interactive, and spearheaded outbound licensing for books, music, and television on a variety of brands. Before that, Kevin ran the German wing of the European Studio Grouping PALOMA, developing and localizing animated content for the German television market. He has produced over 30 "E" rated games, contributed to five feature films, and overseen animation production at home and abroad.
August 17, 2011